By Alan Snel, LVSportsBiz.com Publisher-Writer
LAS VEGAS, Nevada — Las Vegas’ publicly-funded tourism agency — the Las Vegas Convention and Visitors Authority (LVCVA) — Monday welcomed the National Football League Super Bowl to Las Vegas and Allegiant Stadium for February 2029.
The NFL owners picked Vegas to host the league’s premier event after Las Vegas hosted Super Bowl 58 in 2024. The Super Bowl goes through Los Angeles in 2027 and Atlanta in 2028 before staking its flag in Las Vegas in 2029.
Even Nevada Gov. Joe Lombardo was on video praising the Super Bowl returning to Las Vegas, citing tax revenues. Though he did not mention that the LVCVA does have to spend at least an estimated $55 million to host the event.
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LVSportsBiz.com predicted that Las Vegas would host the 2029 Super Bowl after the NFL was pleased with the Las Vegas market hosting Super Bowl 58 in 2024.
“We won’t rinse and repeat,” said Justin Carley, the Raiders chief legal officer and general counsel who also oversees the stadium. “We will do it better.”
Las Vegas has excellent infrastructure to host the NFL’s premier event with its airport, stadium, hotels and a convention center all within a few miles of each other. Plus, Clark County elected officials and staffers provide whatever the NFL needs for the Super Bowl, from event approvals to no red tape headaches.
The Las Vegas Convention and Visitors Authority (LVCVA) also approves the estimated $55 million it takes to put on the Super Bowl. The money is public dollars, but the LVCVA spends it to lure tourists to a market that is dominated by a one-dimensional tourism economy.
LVSportsBiz.com often asked LVCVA CEO Steve Hill about Las Vegas hosting the 2029 Super Bowl and Hill always responded by saying he’s waiting for the NFL announcement that the NFL owners have approved the deal. Well, that announcement came about 2:37 PM PT today. Two Las Vegas showgirls wearing large head gear had to stand and wait on an outdoor stage in front of Allegiant Stadium for about a half-hour before the NFL announcement was declared on an outdoor video screen.
It was hardly a secret that the NFL owners were expected to approve the Vegas Super Bowl during their meetings in Phoenix the Super Bowl going to Vegas.
LVSportsBiz.com chatted with Carley about the biggest part of stadium preparation for the Super Bowl. Carley mentioned the NFL’s security sets up a fencing wall along a perimeter that extends blocks off the stadium facility.
It was great timing for the LVCVA’s new chief sports officer, Janis Burke, who was on her sixth day of her new job. She, Carley and Clark County Commission Chairman Michel Naft sat on the stage with the showgirls.
PSA