LVCVA-Backed WrestleMania 41 Comes To Las Vegas This Week; Event Received Tax Credits Of $4.24 Million
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By Cassandra Cousineau, LVSportsBiz.com Combat Sports Writer
LAS VEGAS, Nevada — Las Vegas is no stranger to mega-events, but WrestleMania 41 is pushing even this city’s threshold for spectacle—and spending.
According to the Las Vegas Convention and Visitors Authority, more than 180,000 visitors are expected to pour into Southern Nevada this week for WWE’s marquee event. The LVCVA estimates the crowd will generate over 144,000 incremental hotel room nights. That kind of volume puts WrestleMania on par with Super Bowl LVIII and Formula One in terms of tourism impact.
The LVCVA backed the event with a $5 million sponsorship agreement, aiming to capitalize on national visibility and economic spinoff. Based on WWE’s numbers, it’s a calculated investment.
TKO Group Holdings, WWE’s parent company, reported a $33.7 million production budget for WrestleMania and its associated events, including Raw, SmackDown, NXT, and several community activations. That budget includes:
- $2.4 million for stagehands
- $1.2 million for set design and construction
- $353,000 for catering
- $276,340 for pyrotechnics
- $200,700 for props, stunts and gags
Some costs were redacted in WWE’s filing—specific line item costs for building rent, other building costs, and talent were redacted in WWE’s filing.
To help offset the massive production spend, WWE received up to $4.24 million in tax credits from the Nevada Governor’s Office of Economic Development. Spokesperson, Carli Smith confirmed WWE can apply the credits toward specific Nevada taxes or sell them to other companies with state tax liabilities.
Brendan Nugent, TKO’s Senior Tax Manager, noted the production will hire 450 Nevadans on a temporary basis, with a $2.6 million payroll. WWE also expects to spend $5.3 million on goods and services from local vendors.
Tickets for WrestleMania 41 are still available, but not for cheap. Ticketmaster prices start at $140 for Saturday (limited view), $210 for Sunday, and $1,600 for two-day passes. TickPick, a no-fee secondary market, lists Saturday at $599, Sunday at $328, and two-day options from $599.
Among those possibly in attendance: NFL legend Tom Brady, als a minority owner in the Raiders. “I may be there,” Brady told Fox News Digital when asked about showing up at the stadium.
WWE is also known to feature local pro athletes during its shows. Don’t be surprised if Raiders defensive end Maxx Crosby, a passionate WWE fan, makes an appearance during one of the live matches.
But the presence of WrestleMania 41 extends far beyond Allegiant Stadium. WWE has turned Las Vegas into a full-blown marketing ecosystem through Monday. The Fremont Street Experience is showcasing a massive 14-foot, double-sided championship belt near Circa Las Vegas. Elsewhere, the MGM Grand lion statue and Caesars Palace statues have been outfitted with WWE title belts, turning iconic Las Vegas landmarks into photo ops for fans. At the airport, four belts decorate baggage carousels alongside a WrestleMania-branded photo station.
Resorts are joining the action, too. LIV Beach at Fontainebleau, Ayu Dayclub at Resorts World, and the Palms Pool are offering WWE-themed pool floaties to guests through the weekend.
