UNLV Runnin’ Rebels and the Basketball Media Guide Player Profile Gems
By ALAN SNEL I spent the first half of my journalism career working as a metro government reporter, covering…
Las Vegas Lights To Begin Signing Players This Week
By ALAN SNEL The downtown Las Vegas Lights FC soccer team is getting down to the details of signing…
Transparency vs. Crickets: LV Lights FC and WNBA’s ‘New Las Vegas Team’ Follow Divergent Marketing Approaches
By ALAN SNEL Two new professional sports teams in Las Vegas are launching in 2018. But you could…
In-Game Entertainment Leaders at Golden Knights, UNLV Games Shape Fans’ Experience
By ALAN SNEL A year ago, neither Jonny Greco nor Megan Caligiuri were living in Las Vegas. But…
There Are Sports Fans; Then, There Are NFR Fans
By ALAN SNEL They stormed Thomas & Mack Center, packed the main concourse and then moved to their seats…
PRCA Commissioner Stressman Riding Into the NFR Sunset With His Tenth and Final Rodeo
By ALAN SNEL Dressed in jeans and a ball cap in the MGM Grand lobby, the 67-year-old man with…
Zappos Partners With Las Vegas Lights FC on 3-Year Sponsorship Deal
By ALAN SNEL LVSportsBiz.com called this one. We predicted Zappos and downtown Las Vegas' new professional soccer team,…
Sports Betting Exec: Too Soon For High Fives Over Legal Sports Gambling
By VIC SALERNO As a long-time casino sports book industry executive, I am amazed by the exuberance of the…
Golden Knights Work Hard For The Money, So How About Awarding Them Time And A Half Pay For All Those Overtime Wins?
By ALAN SNEL Overtime. To the American worker, it means time and a half pay. For the…
Las Vegas’ Next Generation of SportsBiz Leaders is Legacy of Current Sports Marketers
By ALAN SNEL How big is the sports marketing industry in Las Vegas? Well, it's reached the point…