Tiger vs. Phil: Too Late, Too Gimmicky
By STEVEN SLIVKA LVSportsBiz.com Tiger v. Phil, dubbed "The Match" with a $9 million payout at Shadow Creek in…
Huge Crowd For VGK’s ‘Gold Friday” Merchandise Sales
By ALAN SNEL LVSportsBiz.com Fan loyalty. It's the most coveted asset desired by major league sports teams and leagues.…
VGK Rolling Out Inaugural Season Book, New Merchandise, Collector Cup Series for Holiday Shopping
By ALAN SNEL LVSportsBiz.com They never sleep at the Vegas Golden Knights headquarters. I'm not talking about the…
LVSportsBiz.com’s Top Trends for the 2020s
By ALAN SNEL LVSportsBiz.com Las Vegas is a red-hot sports market with the Raiders stadium near the Strip set…
UNLV’s Sports Sponsorships Strategy: ‘We Don’t Use Wins and Losses To Do Business in Town’
By ALAN SNEL LVSportsBiz.com The UNLV football team is struggling through another losing season, while the UNLV basketball squad…
UFC Opens Performance Institute in Shanghai as Training Hub and Asian Headquarters
By ALAN SNEL LVSportsBiz.com Las Vegas-based UFC's global reach in the fight game hit a new high when it…
On Sports Betting: Lighter Moment Punctuates Week of Sports Betting
By DANIEL BEHRINGER LVSportsBiz.com Toward the end of week 10 in the NFL, we witnessed an unusual conversation regarding…
Raiders Stadium Taking Shape as Team Officials Look at Naming Rights Possibilities
By ALAN SNEL LVSportsBiz.com The Raiders stadium is taking shape as the metal works are rising from the 62-acre…
Even Always Chipper Superfans Justin and Greg Could Not Help Golden Knights In 4-1 Loss To St. Louis Friday
By ALAN SNEL LVSportsBiz.com LVSportsBiz.com photos by J. Tyge O'Donnell They're just a couple of guys from the…
HyperX Attains Naming Rights to Esports Arena at Luxor
By ALAN SNEL LVSportsBiz.com The esports arena at the Luxor hotel-casino has a new name under a naming rights…