LVCVA Board Poised To Approve Potential $500,000 Consulting Deal With Jeremy Aguero’s Applied Analysis Through 2030
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By Alan Snel, LVSportsBiz.com Publisher-Writer
LAS VEGAS, Nevada — The LVCVA will vote Tuesday on paying consultant Jeremy Aguero’s Applied Analysis company an additional $100,000 a year for five years for a potential total of $500,000.
This $100,000 per year payment to Applied Analysis for outsourced LVCVA work is on top of the annual $250,000 the research company already receives from the Las Vegas Convention and Visitors Authority, the publicly funded government agency charged with attracting visitors to Las Vegas. So, now Aguero’s company will receive $350,000 a year, LVCVA CEO Steve Hill said.
Aguero, a friend of Hill, is a well-connected Las Vegas consultant with a company that has done work for the LVCVA for years. Aguero is known for supporting sports initiatives like publicly subsidized stadium deals for the NFL Raiders and MLB Athletics. In fact, Aguero also worked as a former Raiders executive after serving as a consultant for the public Las Vegas stadium board and is a current A’s consultant after he successfully pushed for a state stadium subsidy bill with Hill in 2023. When he was pushing for the A’s stadium money legislation in 2023 he was working as the stadium board consultant at the time.
Aguero presents economic reports for clients like the LVCVA, F1 Las Vegas car race and UFC. Hill, the public tourism agency head and stadium board chairman, uses Aguero’s reports to sell events to local elected politicians and to get the LVCVA board to approve multi-million-dollar sponsorship deals like the LVCVA giving $6 million to WWE for a WrestleMania event at Allegient Stadium in 2026.
But academic economists around the country have criticized Applied Analysis economic studies for offering general economic spending numbers without including the economic losses caused by a sports event and without offering a “net” economic number that shows both spending and losses. Is Aguero an impartial analyst getting paid to produce economic reports by sports promoters and events or a partisan player engaging in controversial political topics like backing public subsidies for stadium construction? In Las Vegas, Aguero works both sides of the aisle, having worked for both the public stadium board and also the major league teams like the Raiders and A’s that have subsidized stadiums overseen by that same stadium board.
Here’s the agenda item for Tuesday’s LVCVA board meeting. Typically, board members, who are local elected government representatives and private hotel company executives, approve LVCVA meeting items without public discussion.
The deal that will likely be approved calls for the LVCVA to pay Aguero’s company $100,000 for 2026 with four optional one-year $100,000 payments through 2030 for a total of $500,000.
Aguero is a very friendly, likable and disarming public figure who presents demographic and economic trends at local meetings and government sessions in Las Vegas and Carson City. He often plays a role in high-profile sports deals in Las Vegas, from serving on Las Vegas’ Super Bowl executive committee to working on the A’s stadium, arguing sports stadiums and events are big economic generators. He also works as a consultant for the Las Vegas F1 race, which received a $20 million sponsorship LVCVA deal in August.
Aguero worked as the consultant for the Las Vegas stadium board until he stepped down in 2023 after getting a consulting job with the A’s. As you can see by the March photos below, he’s friendly with the A’s and Hill, the LVCVA chief.
Is Aguero an impartial analyst getting paid to produce economic reports by sports promoters and events or a partisan player engaging in controversial political topics like backing public subsidies for stadium construction? In Las Vegas, Aguero works both sides of the aisle, having worked for both the public stadium board and also the major league teams like the Raiders and A’s that have subsidized stadiums overseen by that same stadium board.
In other LVCVA meeting news, the public tourism organization is still seeking to hire a chief sports officer for a salary of $248,600 to $347,400. Sports is big business — for the LVCVA.
The LVCVA board meets Tuesday at 9 AM at the Las Vegas Convention Center. We have asked the LVCVA multiple times to stream its monthly board meetings, but the LVCVA still does not stream its meetings like other local government agencies such as the Las Vegas City Council and Clark County Commission.
PSA
