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By Alan Snel, LVSportsBiz.com Publisher-Writer
LAS VEGAS, Nevada — The horrifying reality that four Clark County School District students were killed by motorists in the past year while they walking or bicycling to and from school finally has made road safety a topical issue in the Las Vegas/Clark County area.
Arriving alive or uninjured on Las Vegas metro roads is no certainty. It’s a metro area known for poor walking and bicycling infrastructure, inadequate road law enforcement, road design that prioritizes driver speed over walker/bicyclist safety and impaired, uneducated and reckless drivers who routinely run red lights and travel way over the speed limit.
Even Clark County Sheriff Kevin McMahill acknowledged on recent local TV news reports that his department has failed in road safety.
So, what to do?
The city of Las Vegas, not exactly known for cutting-edge road designs for walkers and bicyclists (People For Bikes ranked Las Vegas at the 29th percentile of 2,901 cities), is trying to get road safety on people’s minds by launching a student safety video contest in its Ward 5. That ward includes downtown, Historic Westside, Symphony Park, Fremont Street Experience, Lorenzi Park and World Market Center.
Students who live or attend school in Ward 5 can submit videos of 30 seconds or less and align with the student’s grade category:
- Elementary School: Pedestrian Safety
- Middle School: Bicycle and Scooter Safety
- High School: General Traffic Safety
Here’s how it works: Students’ videos must be original content and should promote safe, responsible and thoughtful behavior on and around Las Vegas streets.
Students must also get their parent or guardian to consent to enter the contest and have their winning video featured online.
One winner will be selected from each category for elementary, middle and high school. Winning entries will be recognized at a ceremony in the City Council Chambers at City Hall.
Winners will be announced March 31. Selected students will have their voices featured on crosswalk recordings at Ward 5 intersections, amplifying youth voices in promoting street safety throughout the community. For questions or more information, email ward5@lasvegasnevada.gov. The council member for Ward 5 is Shondra Summers-Armstrong.
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