TKO Group Holdings Says WrestleMania 41 At Allegiant Stadium In Vegas Was Highest-Grossing Event In WWE History
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By Alan Snel, LVSportsBiz.com Publisher-Writer
LAS VEGAS, Nevada — TKO Group Holdings, which owns WWE, said Tuesday the WrestleMania 41 event at Allegiant Stadium was the largest gate for any WWE event in its history with attendance reported at 14,693.
The WrestleMania 41 event at Allegiant Stadium was the most-viewed WrestleMania of all time, up 114 percent from the record set last year at WrestleMania XL.
Merchandise sales were up bigtime, too.
“In partnership with Fanatics, merchandise sales onsite were up more than 45 percent versus the previous all-time event record set by WrestleMania XL in 2024, making WrestleMania 41 the highest-grossing event of all-time. Additionally, ecommerce sales were up 86 percent versus last year’s record,” TKO Group Holdings said in a statement Tuesday.
Other highlights, according to TKO Group Holdings:
SPONSORSHIP: WrestleMania 41 featured a record 28 total partners and set an all-time event record for revenue.
ON LOCATION: On Location, the exclusive hospitality experiences partner for WWE, saw a 75 percent increase in hospitality sales and packages.
WWE WORLD: WWE World at WrestleMania 41, the five-day interactive fan experience in partnership with Fanatics Events, became the most-attended WWE fan convention of all time with more than 50,000 attendees – a 21 percent increase over last year’s event surrounding WrestleMania XL.
SOCIAL: WrestleMania 41 became the most socially viewed WWE event of all-time, generating 1.1 billion social views throughout the weekend. Additionally, WWE’s YouTube channel saw its most-viewed day ever on WrestleMania Sunday.
