Team President Sandra Douglass Morgan

Raiders Release Annual ‘Impact Playbook’ Touting Contributions, Diversity, Stadium Sustainability; Season Finale Sunday Raiders Vs Chargers

Sandra Douglass Morgan, Raiders team president

 

 


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By Alan Snel, LVSportsBiz.com Publisher-Writer

LAS VEGAS, Nevada — It’s been a disappointing season for the NFL Raiders, which have won only four of 16 games this season, including a dreadful ten-game losing streak during 2 1/2 months in 2024.

But the Raiders can take pride in their annual “Impact Playbook,” which outlined the team’s contributions to the Las Vegas market.

You can take a look at the Raiders’ work off the field in this report here.

The Raiders said their team and foundation gave $1.7 million in grants and in-kind donations to local nonprofits and educational programs. The NFL team said its Silver & Black Gala raised money for mental health resources and awarded $500,000 to the Legal Aid of Southern Nevada’s Resiliency & Justice Center.

The Raiders have been strong advocates of both boys and girls high school football programs, from putting on youth camps to flag football activities.

It’s newsworthy and important to note the context of why the Raiders are here in Las Vegas. The Raiders relocated from Oakland to build a stadium project here in Las Vegas thanks to a contribution of $750 million by Southern Nevada to the stadium construction budget.

For the Las Vegas area to raise $750 million under the 2016 stadium bill approved by the Nevada Legislature, Southern Nevada has to raise more than $1.3 billion to pay off the debt on the public stadium construction during a 30-year debt repayment period.

Raiders owner Mark Davis talks with former Raiders defensive coordinator and assistant defensive coach Rob Ryan before a Raiders-Patriots preseason game inside Allegiant Stadium in Las Vegas. Photo credit: LVSportsBiz.com

The stadium opened in the summer of 2020.

Speaking of the stadium, the Raiders impact report also cited water conservation measures and renewable energy initiatives at the domed venue on the west side of I-15 across the interstate from Mandalay Bay.

The stadium hosts much more than Raiders games. The team generates more than $2 million from charging rent to UNLV’s football program and has attracted concerts, WWE events and soccer matches. The Raiders run the stadium and garner millions of dollars from the several dozen annual events staged there.

The stadium that was built partially with public dollars has helped the value of the Raiders skyrocket from a little more than $1.4 billion in 2014 to anywhere from $6.7 billion to $7.8 billion depending on the business magazine or source cited.

Thanks to the soaring team value of the Raiders, owner Mark Davis made more than $1 billion by selling off ownership shares of the NFL franchise to the likes of former NFL star quarterback Tom Brady.

The Raiders’ impact report also touts its work on Diversity, Equity and Inclusion. This is one of Davis’ strengths. The Raiders owner has been known for supporting players and employees of all backgrounds and has personally taken public positions on racial justice issues.

In July 2022, Davis broke an NFL hiring barrier by appointing the first Black woman as a team president. The hiring of Sandra Douglass Morgan made NFL history.

Under Douglass Morgan, the team has exhibited a strong effort at hiring workers of all backgrounds.

The Raiders wrap up the 2024 season with a final game against the Chargers at Allegiant Stadium Sunday.


 

Alan Snel

Alan Snel brings decades of sports-business reporting experience to LVSportsBiz.com. Snel covered the business side of sports for the South Florida (Fort Lauderdale) Sun-Sentinel, the Tampa Tribune and Las Vegas Review-Journal. As a city hall beat reporter, Snel also covered stadium deals in Denver and Seattle. In 2000, Snel launched a sport-business website for FoxSports.com called FoxSportsBiz.com. After reporting sports-business for the RJ, Snel wrote hard-hitting stories on the Raiders stadium for the Desert Companion magazine in Las Vegas and The Nevada Independent. Snel is also one of the top bicycle advocates in the country.