March Madness Sweeps Into Sin City, Three College Basketball Tourneys Receive $1.1 Million In Sponsorship Money To Stage Hoops Events In Vegas

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 Story by Alan Snel    Photos by J. Tyge O’Donnell

It’s mid-March in Las Vegas and that means only one thing — March Madness has sprung in arenas across the Las Vegas metro region.

The West Coast Conference has taken over Orleans Arena. The Pac-12 Conference is saying so long forever at its final basketball tourney at T-Mobile Arena. The Mountain West Conference, which is having a banner hoops year, is holding its tourney at Thomas & Mack Center. And the Big West Basketball Championships are calling The Dollar Loan Center arena home in Henderson this week.

The WCC — also known as the Gonzaga vs Saint Mary’s in the tourney final conference — has a deal with Orleans Arena through 2025. The Mountain West, the conference that includes UNLV, will be at Thomas & Mack on the UNLV campus through 2025, as well.

With the Pac-12 disintegrating, who will play in T-Mobile Arena in 2025? Will the Big 12 with new additions Arizona, Arizona State, Colorado and Utah — and BYU already in the conference — make a run for T-Mobile Arena in 2025? The Big 12 has already lined up Allegiant Stadium for its football media days later this year on July 9 and 10.

Las Vegas Events, the non-profit events arm of the Las Vegas Convention and Visitors Authority (LVCVA), is again paying six-figure amounts to sponsor the Pac-12, Mountain West and WCC tourneys:

^ Pac-12 — $500,000

^ Mountain West — $300,000

^ West Coast Conference — $300,000

 

 

Alan Snel

Alan Snel brings decades of sports-business reporting experience to LVSportsBiz.com. Snel covered the business side of sports for the South Florida (Fort Lauderdale) Sun-Sentinel, the Tampa Tribune and Las Vegas Review-Journal. As a city hall beat reporter, Snel also covered stadium deals in Denver and Seattle. In 2000, Snel launched a sport-business website for FoxSports.com called FoxSportsBiz.com. After reporting sports-business for the RJ, Snel wrote hard-hitting stories on the Raiders stadium for the Desert Companion magazine in Las Vegas and The Nevada Independent. Snel is also one of the top bicycle advocates in the country.