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By Alan Snel, LVSportsBiz.com Publisher-Writer
Sam Joffray has been around a few NFL Super Bowls in his day, so he’s no stranger to celebrities and big names.
But even the Las Vegas Super Bowl Host Committee boss covered new Super Bowl ground Thursday when none other UFC announcer Bruce Buffer deployed his trademark theatrical voice to introduce Joffray at a presser at UFC’s Apex facility off the 215 in the southwest Vegas Valley.
Joffray joined Julian High, president/CEO of the United Way of Southern Nevada, to announce a $100-per-ticket raffle called the “Vegas Sports Jackpot.” The raffle winner gets tickets for two to literally hundreds of Raiders, Golden Knights, Aviators, Aces, UNLV games and to events like National Finals Rodeo and the NASCAR races in 2024.
Not only is the local Super Bowl Host Committee a 501 (c)(6) organization working with the NFL on staging Super Bowl 58 at Allegiant Stadium Feb. 11, it’s also a 501 (c)(3) with a charities slant — thus the United Way partnership.
The Las Vegas Super Bowl host organization is charged with raising $20 million to help stage Super Bowl, which also includes the public LVCVA public tourism agency approving $40 million in public dollars toward putting on an event that already draws more than 300,000 visitors to Las Vegas on Super Bowl no matter what city hosts the NFL’s title game.
Representatives from Las Vegas sports teams like Golden Knights president Kerry Bubolz showed up for the raffle announcement, while former Boyd Gaming and UNLV executive Don Snyder enjoyed the announcement because he chairs both the United Way board in addition to the host committee’s sponsorship efforts.