Average Raiders Ticket Price in 2018 Was In Bottom Half Of NFL Teams
By ALAN SNEL
LVSportsBiz.com
The price for a family of four to attend a Raiders game in 2018 was below the NFL team average, according to the Team Marketing Report, which has crunched the numbers on attending games in the NFL, MLB, NBA and NHL since 1991.
The Raiders’ family of four costs came to $474.48 — below the NFL team average of $536.04. That was 24th out of the NFL’s 32 teams. The teams with lower family of four costs than the Raiders were Buccaneers ($470.18), Cardinals ($440.14), Chiefs ($430.94), Titans ($430.68), Bengals ($429.92), Bills ($428.12), Jaguars ($410.14) and Browns ($381.34).
The Team Marketing Report uses its “Fan Cost Index,” which looks at the costs for a family of four to attend a game. The Report’s staff looks at the price of four tickets plus the costs of four sodas, four hot dogs, two beers and two souvenir caps, plus a parking spot. (For FCI purposes, ticket prices are the average weighted price of non-premium seats. Non-renewal season ticket prices are used wherever applicable.)
The Raiders’ average ticket cost was $81.75. Only six NFL teams had average ticket prices that were less than that — the Bengals, Titans, Chiefs, Jaguars, Bills and Browns. The average NFL game ticket was $100.26 in 2018.
Where will the Raiders play in 2019? They’re negotiating with the local stadium authority to possibly finish out their Oakland stay in 2019 before the Raiders open the new stadium in the scheduled July 2020.
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